Your clients don’t need magic

They need strategy that works


Sonia Collado

I’m Sonia Collado, Customer Success Specialist

I’ve built departments from the scratch, designed strategies for early-stage products, and supported teams through moments of chaos, uncertainty, and growth.

I’m not here to promise magic.

I’m here to talk about real strategy backed by data, empathy, and proven processes that work, even when everything feels like it’s falling apart.


What distinguishes me?

End-to-end strategies for SaaS and startup environments
Data and metrics to anticipate problems before they arise
Experience design that bridges business and people
I apply real processes that deliver real results
Customer Success is about impact, not support
I listen with empathy and act with insight

Why do I do this?

Because I know what it’s like to build from zero, no processes, no team, no clear metrics.

Because I’ve lived it. I’ve been there.

I’ve launched products without manuals, without active users, and without playbooks.

And I learned something crucial: Customer Success isn’t just “premium support” it’s a business strategy that starts before the customer signs and doesn’t end at renewal.

Today, I help teams and companies design customer strategies that actually work.

Let’s build relationships that last, grow and drive real impact.

Sonia Collado

“Customer Success is not improvised.
It’s designed.
It’s measured.
It’s nurtured.

- Sonia Collado


What people say about working with me


Make customers come back. Make them recommend. Make them remember