Your clients don’t need magic
They need a strategy that works
“A reflection for those who guide clients from chaos to strategy.”
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The “All Good” Trap
13 jun 2025 Leadership & Team Management
Many customers say “all good” when they’re actually stuck. As a CSM, your job is to detect that lack of progress and reactivate momentum through clear questions, context, and quick wins.
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Inbound Discovery: A Smarter Alternative to Post-Sale Chaos
6 jun 2025 Leadership & Team Management
No sales handoff? Don’t settle. Learn how an inbound approach led by Customer Success can help you lead without improvising, engage customers from day one, and build a seamless experience—no workshops required.
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Mistakes and Lessons as a CSM
22 may 2025 Leadership & Team Management
Three real mistakes I made as a Customer Success Manager, and how we turned them into lessons that improved processes, product, and client relationships. Because making mistakes hurts, but iterating with purpose helps you grow.
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Building a Consultant Mindset
16 may 2025 Leadership & Team Management
How a consultative approach brings you strategic value and turns you into a true partner—even without being an expert in the industry. Come in, there are key insights and resources you will need.
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The Benefits of becoming a product expert
8 may 2025 Leadership & Team Management
More and more companies expect Customer Success to have a deep understanding of the product. In this article, I explore why and how to build teams ready for this new reality.
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How I use a Landbot to listen to my audience
30 abr 2025 Trends & Automatization
Harness conversational tools to gather and act on customer feedback. Enhance engagement by integrating interactive platforms into your CS strategy.
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The hidden value of customer complaints
24 abr 2025 Retention & Loyalty
Uncover how customer feedback can be a catalyst for improvement. Learn to embrace complaints as opportunities for growth.
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How to way "No" without losing the client: from tension to trust
16 abr 2025 Retention & Loyalty
Master the art of setting boundaries while strengthening client trust. Learn techniques to turn difficult conversations into opportunities.
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All in one profiles? The CSM everyone needs
10 abr 2025 Leadership & Team Management
Examine the demands of the multifaceted CSM role and the risks of burnout. Understand the balance between versatility and specialization.